Attorney Eric Price's immigration law firm wanted to increase their brand exposure to local Hispanic audiences in Southern California. Entravision Local Marketing Solutions ran a targeted YouTube campaign from October to December of 2019 to support their SEO and SEM efforts. The campaign utilized both English and Spanish creative in order to appeal to both English and Spanish dominant audiences in San Diego and Los Angeles. Learn more about their successful Hispanic marketing campaign below!
As a result of the campaign’s success, Attorney Eric Price continues to leverage YouTube video ad campaigns as a part of his firm's digital marketing strategy.
One thing I really like about partnering with Entravision is the relationship we have with the sales team, the talent and the marketing planning experts, which develop good plans utilizing multiple marketing channels, including radio, TV, and digital, to maximize our dollars and achieve a good ROI.
-Attorney Eric Price